Mitt Romney said last night in Colorado that his experience with Outsourcing made him better equipped to understand how to bring jobs back to the United States. He is now trying to brand himself the champion of the Middle Class, as proclaimed by the banner behind him with which said "For a Stronger Middle Class".
Looks to me like a "Believe what I say, not what I have Done!" kind of approach.
From "Democracy Now" Obama calling it Fairy Dust at 4 Minutes into todays headlines, immediately followed by Romney trying to turn a negative into a positive. http://www.democracynow.org/2012/8/3/headlines#833
Romney Suggests Outsourcing Experience Will Help Him Win Back U.S. Jobs
Republican candidate Mitt Romney was in Colorado. In an apparent effort to confront the Obama campaign’s focus on his links to shipping U.S. jobs overseas, Romney suggested his familiarity with outsourcing makes him well poised to return jobs to the United States.
Mitt Romney: "I understand how businesses decide to grow, when they decide to shrink, why they decide to go overseas, how they decide to come back here. I understand what it takes to get America working again. I understand that it is small businesses that create jobs in America, that people create jobs, not government, and I am going to get America working again."